Originally from Beijing, Jewel Zhang graduated from BFSU and worked in the leading national media where she gained a solid understanding of mass media and intercultural communication. She lived and worked in the US for several years while pursuing graduate study in international and comparative education. Prior to joining YueCheng Education in 2020, Jewel has been the head of marketing for several international academies overseeing market development, communication, branding, media relations and events. Bringing over 10 years of marketing and communication expertise, Jewel will continue to collaborate closely with BCIS educators while managing key external partnerships to develop new initiatives and provide exceptional experiences for current and prospective members of the entire community. Jewel is passionate about arts, drama, and literature, and her writings have been published in several local media.